NRHA Launches
Rural Leadership Program
At its Annual Conference held May 17-19 in Reno, Nevada, the
National Rural Health Association announced the creation of a
new rural leadership program for 2007. The NRHA Rural Health
Fellows program will be a yearlong program to provide direct
leadership training to selected future national leaders.
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Rural Health
Clinics Technical Assistance Conference Call Series
The Federal Office of Rural Health Policy (ORHP) is pleased to
announce a new conference call series designed to provide Rural
Health Clinic staff with valuable technical assistance and RHC
specific information. Over the next year, ORHP, with the
assistance of the National Association of Rural Health Clinics
(NARHC), will conduct four to six national teleconference calls.
Presentations will include RHC billing, quality improvement, best
practices, and more. To find out about this Conference Call
Series, visit the
ORHP web site.
Trauma Centers:
Number Rises, But Rural Areas Underserved
The number of trauma centers in the United States has more than
doubled since 1991 -- from 471 to 1,154 -- but rural areas remain
underserved, according to a study published in the March 26
edition of the Journal of the American Medical Association.
In the study, researchers examined interviews with trauma center
directors conducted between September 2001 and April 2002, data
from the 2000 Annual Survey of Hospitals conducted by the American
Hospital Association and the Health Resources and Services
Administration Area Resource File for 2001. Researchers used the
information to determine the characteristics of trauma centers and
the geographic locations that they serve. They also examined the
characteristics of trauma centers by level of care and compared
them with nontrauma centers. The study found that although the
number of trauma centers nationwide increased, 15 states continue
to lack a system for certification of trauma centers. The study
also found that more than 90% of the "best-equipped" Level I and
Level II trauma centers are located in metropolitan Areas. Ellen
MacKenzie, a professor of health policy and management at the
Johns Hopkins University School of Public Health and a study
author, said, "The good news is that the number of trauma centers
in the country has increased over the last decade. The bad news
is that many communities still do not have access to adequate
trauma care, particularly in rural parts of the country."
MacKenzie recommended that trauma patients in rural areas be
administered initial care, then transferred "outside the immediate
region" for specialized care. The study concluded that the United
States must improve trauma care access "in light of recent
emphasis" on homeland security. The study is available online at:
http://jama.ama-assn.org/cgi/content/full/289/12/1515.
Kellogg Foundation Releases Survey on Portrayal of Rural
America
The W.K. Kellogg Foundation has released a survey reporting
vast differences in the ways that rural America is portrayed in
broadcast and print media. Over three of every four network
television news stories about rural America focus on crime. Land
issues such as urban sprawl receive the most attention in major
newspapers and magazines, while television ignores these issues
entirely. “What we need is more and better coverage of the 56
million people who live in rural America,” says Rick Foster, Vice
President for Food System and Rural Development.
http://www.wkkf.org/Pubs/FoodRur/ruralcrime_00253_03794.pdf
Partners for Rural Traffic Safety Action Kit Now Available
Through NRHA
The long-awaited Partners for Rural Traffic
Safety Action Kit is now in stock at the NRHA and previously
ordered kits are now being shipped. This kit, the result of a
partnership between NHTSA and the National Rural Health
Association (NRHA), was developed as a resource and marketing tool
to engage rural communities in organizing community campaigns to
increase seat belt and child safety seat use. This step-by-step
guide is directed toward the rural health professional or any
other community leader who is interested in organizing a community
team to plan and implement a high-profile 30-day campaign to
increase seat belt use. The guide is based on the community-based
training model developed and conducted by NRHA and the experiences
of 15 pilot rural community projects that implemented this model.
On average, these 15 projects realized an eight-percentage point
gain in seat belt use as a result of their efforts.
This product is an 8 1/2" x 11" 220-page manual, divided into nine
chapters and five appendices. The body of the document provides
guidance on following the eight-step Partners for Rural Traffic
Safety process for planning, implementing, and evaluating the
30-day campaign. The Appendices provide resource material, contact
information, and an overhead slide presentation with speakers'
notes. A disk with a PowerPoint slide presentation (same as the
overheads) also is included.
The Action Kit may be ordered on the NRHA Web site in the Country
Store at:
http://www.nrharural.org/online-store/scstore/. The
Kits also may be ordered by calling the NRHA directly at (816)
756-3140. The cost of the kits is $10.00, which covers postage and
handling. Visa, Mastercard, American Express and Discover are
accepted.